Cvent, an industry-leading meetings, events, and hospitality technology provider, has officially announced the launch of CventIQ™.
According to certain reports, CventIQ arrives on the scene bearing an ability to combine powerful AI capabilities with deep industry expertise, proprietary insights, and analytics, a smart platform, and an intelligent infrastructure to help marketers, event planners, and hospitality professionals move faster, collaborate better, as well as deliver more engaging, high-return experiences.
Talk about the whole value proposition on a slightly deeper level, we begin from what the innovation does for event planners and marketers.
For starters, CventIQ will help them access instant session insights. This translates to how one can instantly analyze audience comments to understand sentiment and gain insight into speaker performance, session content engagement, session logistics, and more.
Next up, we have a facility revolving around AI-driven content creation. You see, users can come expecting to automatically generate compelling, on-brand content for emails, speaker bios, and event pages for streamlining and scaling event marketing efforts.
Another detail worth a mention is rooted in the potential for personalization at scale. In essence, CventIQ can come in handy to deliver personalized session and networking suggestions for attendees, enhancing engagement and overall satisfaction.
Turning our attention towards what the solution can do for hospitality professionals, the benefits begin from accelerated and simplified prospecting.
Here, these professionals can basically streamline outreach using curated planner lists, along with personalized emails based on hotel account insights, and attract planners through immersive AI-powered 3D room layouts.
Next up, they can achieve faster responses to drive conversion. The solution effectively speeds up request-for-proposal (RFP) response times with AI-generated proposals, RFP insights, and response assistants.
All in all, hospitality professionals can leverage CventIQ to facilitate seamless event execution. This is made possible by various intelligent tools, such as smart rooming lists and AI-generated event diagrams, each helping to efficiently manage group business and bring plans to life with precision.
Beyond that, even attendees get to benefit from CventIQ. We say so because they will access, moving forward, of personalized event dashboards. In essence, attendees gain a direct access to a personalized event dashboard that organizes every touchpoint, including registration, agenda, contacts, CMP credits, and on-demand content, thus ensuring each attendee has a clear view of their unique event journey at a glance.
Alongside that, we have effortless session snapshots coming into play. These are essentially real-time AI transcripts and slide captures that empower attendees to effortlessly save and revisit important session content with just one tap. Such a facility allows you to capture all essential insights without distraction.
Rounding up highlights would be the efficient transfer of knowledge. Thanks to AI-generated summaries, attendees can receive customized highlights and actionable next steps from their event experience, including sessions attended, exhibitor booths visited, and connections made. The idea here is to simplify the process of sharing key takeaways and demonstrate the event’s value to colleagues and superiors.
Founded in 1999, Cvent’s rise up the ranks stems from bringing forth a comprehensive event marketing and management platform, while simultaneously offering a global marketplace where event professionals collaborate with venues to create engaging, impactful experiences. The company’s platform, at present, provides software solutions to event organizers and marketers for online event registration, venue selection, event marketing and management, virtual and onsite solutions, and attendee engagement.
Cvent’s excellence in what it does can also be understood once you consider it serves more than 24,000 customers throughout the globe.
“CventIQ enhances every aspect of the Cvent platform, and it represents our vision for a more efficient, intelligent, and collaborative future for meetings and events,” said Reggie Aggarwal, CEO of Cvent. “By infusing advanced AI into the tools our customers already use, we’re empowering them to deliver more engaging events, more efficiently, with greater returns. Our launch of CventIQ reflects how we’re bringing trustworthy, practical AI to every corner of our platform so our customers can stay ahead of today’s fast-evolving landscape while remaining focused on what truly drives impact: human connection.
